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The Institute for Perception Course - Internal Sensory Testing: Tetrad Test, Power, and Consumer Relevance

  • 19 May 2014
  • (EDT)
  • 20 May 2014
  • (EDT)
  • The Ritz-Carlton Powerscourt, Co. Wicklow, Ireland

In this 2-day course, you will learn the five concepts critical to any successful sensory discrimination testing program, including statistical power and consumer relevance. Through the use of a common framework, you will discover why the tetrad test is a better alternative to the commonly used triangle and duo-trio methodologies and how you can successfully make the switch for internal and consumer-based testing purposes.

 

For complete information and online registration, visit: http://ifpress.com/short-courses/european-2014/ or call 001-804-675-2980

The course is taught by Dr. Daniel Ennis, Dr. Benoit Rousseau, and Dr. John Ennis with invited speakers: Frank Rossi of Kraft Foods and Pieter Punter of OP&P Product Research.

 

Offered by: The Institute for Perception
Target audience: Intermediate
Cost: $1050 US; 20% discount applied to each additional registrant from the same company, Academic discount available.  A discount of $50 US will be offered for members of the Sensometric Society upon request.

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