In this 2-day course, you will learn the five concepts critical to any successful sensory discrimination testing program, including statistical power and consumer relevance. Through the use of a common framework, you will discover why the tetrad test is a better alternative to the commonly used triangle and duo-trio methodologies and how you can successfully make the switch for internal and consumer-based testing purposes.
The course is taught by Dr. Daniel Ennis, Dr. Benoit Rousseau, and Dr. John Ennis with invited speaker Frank Rossi of Kraft Foods.
Offered by: The Institute for Perception
Target audience: IntermediateCost: $1150 US; 25% discount applied to each additional registrant from the same company, Academic discount available. A discount of $50 US will be offered for members of the Sensometric Society.
For complete information and online registration, visit: http://ifpress.com/short-courses/greenbrier-2013/ or call 001-804-675-2980