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The Institute for Perception Course - Internal Sensory Testing: Tetrad Test, Power, and Consumer Relevance

  • 04 Nov 2013
  • (EST)
  • 05 Nov 2013
  • (EST)
  • The Greenbrier in White Sulphur Springs, West Virginia, USA

In this 2-day course, you will learn the five concepts critical to any successful sensory discrimination testing program, including statistical power and consumer relevance. Through the use of a common framework, you will discover why the tetrad test is a better alternative to the commonly used triangle and duo-trio methodologies and how you can successfully make the switch for internal and consumer-based testing purposes.

 

The course is taught by Dr. Daniel Ennis, Dr. Benoit Rousseau, and Dr. John Ennis with invited speaker Frank Rossi of Kraft Foods.

 

Offered by: The Institute for Perception
Target audience: Intermediate
Cost: $1150 US; 25% discount applied to each additional registrant from the same company, Academic discount available.  A discount of $50 US will be offered for members of the Sensometric Society.

For complete information and online registration, visit: http://ifpress.com/short-courses/greenbrier-2013/ or call 001-804-675-2980

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